Residential mobility in London: Unlocking migration patterns

Cluttons has partnered with the University College London, through the Consumer Data Research Centre to investigate residential migration trends in London.

We wanted to identify the factors that have the greatest impact on the attractiveness of an area for residential habitation.

This unique research, carried out using spatial interaction modelling, examines flows of people over time and gives a novel insight into the push and pull factors of London’s various residential areas.

The report, Residential Mobility in London: Unlocking Migration Patterns, discusses the decisions taken by many Londoners, who forego home ownership, albeit temporarily, in order to access a certain lifestyle, or to achieve what is perceived to be an optimal commute. This has contributed to increasing the population density in many prime Central London locations, where accessibility levels are high due to the high concentration of Tube stops.

The most fascinating finding from the research has been that high house prices are both a pull and push factor for Londoners looking to move around the city. We were able to demonstrate through modelling that when you consider house prices in isolation, areas with high house prices effectively deter residential migrants. But what was really interesting was that when we then expanded the model to take account of socio-economic groupings, high house prices conversely acted as an attractive force for residential migrants.

Further detail, along with the residential areas most likely to attract residential migrants, is presented in the report.